Incentive programs have steadily been growing in complexity. With continued channels expansion, managing the programs, ensuring they are effective in driving behavior and performance has become increasingly difficult. Channel Incentives Management Technology is no longer optional, but a must have, to ensure investments in partners deliver the promised results.
The Forrester WaveTM: Channel Incentive Management, Q1 2022 evaluates Leaders, Strong Performers, Contenders, and Challengers, in its assessment of top players in the market.
In the Channel Incentives Management Wave, Forrester has evaluated the 11 most significant vendors across 23 criteria grouped into three main categories; Current Offering, Strategy and Market Presence. The report provides the ultimate guide for companies looking to select a technology vendor to help them successfully run their incentive programs.
E2open provides a rich end-to-end solution to help customers manage complex programs with ease, to achieve the desired corporate goals in performance and partner behavior. Addressing the requirements of modern incentives catering for new partner and customer engagement models, the E2open solution received the highest possible scores in nine criteria, including customer and partner types, incentives goals, payment scenarios, security and privacy, and execution and innovation roadmap.
To download The Forrester WaveTM: Channel Incentive Management, Q1 2022, please fill out the form.
Download the report to learn how to better measure your efficiency and to drive improved channel performance.